IJL 2016 announce KickStarter Marina Skia as winner of the People’s Choice Award

20 Jul 2016


Marina Skia has been voted by the industry as the winner of the much coveted, eighth IJL 2016 ‘People’s Choice’ award and will receive a free stand in the IJL Design Gallery in 2017, together with a supply of bespoke own-branded cleaning cloths from Town Talk Polish - the world’s leading producer of jewellery care products.

Sam Willoughby, Event Director, commented: "Many congratulations to Marina who mounted a very successful social media campaign. A big thank you also to the industry for their considerable support which has helped promote all of this year’s KickStarters. We are all looking forward to seeing their work at IJL2016.”

Marina Skia is currently Artist in Residence at Sir John Cass, London Metropolitan University. She cleverly identified people and organisations with large groups of followers, mainly through Facebook, to engage their support of her campaign. This included several fashion bloggers as well as Cass students, staff and friends on Facebook.

Her strategy paid off and her campaign reach grew thanks to numerous shares, new followers and messages of support from people who voted for her. On being chosen, Marina said: “I am delighted and honoured to win the People’s Choice Award. The competition provided the perfect opportunity to promote my work to a bigger audience and winning it is a great step forward for my brand. I was so surprised by the enthusiasm and support I received during the campaign and am very grateful to all who helped me win the People’s Choice Award.”

Marina draws on the beauty, forms and shapes encountered in Nature. The sea and the motion of water is one of her strongest sources of inspiration. Her work is graphic and characterized by bold geometry, clean lines, and an emphasis on detail. In her brass and silver pieces Marina combines traditional hand making skills she was taught while training as a jeweller in Greece, with contemporary technologies she was introduced to while studying jewellery design in London.

The unique KickStart scheme is run by IJL and supported by the National Association of Jewellers, and is an excellent way for retailers and buyers to discover the talent of the future.

The full line up for KickStart 2016 is Joanna Bury, Emily Richardson (Emily Richardson Jewellery), Emma Calvert, Sammie Jo Coxon (SJC London), Cécile Gilbert, Vicky Lew, Lucas Mitchell (Lucas Alexander), Charlotte Scott Moncrieff (CF Concept), Marina Skia and Jonna Jarvenpaa and  Laura Vilppula (Addalit). For more details, please go to: www.jewellerylondon.com/kickstart

Free online visitor registration for IJL 2016 is now open - www.jewellerylondon.com/register. Register in advance online for the chance to win either an exclusive Champneys Pamper Spa Day for two or an Aston Martin Thrill Day at a famous motor race circuit.

Notes to Editors

IJL 2016 will run from 4 to 6 September 2016 at Olympia GRAND, London. Tickets at the door will be charged at £25 each.

For more information about IJL 2016 please contact: Jennifer Hall-Thompson or Suzanna Hammond +44 (0) 207 630 6633 / +44 (0) 7770 802442 IJLPressoffice@reedexpo.co.uk

About International Jewellery London

International Jewellery London is the UK’S leading trade event for the international jewellery industry. The event showcases the latest product ranges from over 550 high end, finished jewellery manufacturers, designers, loose gemstones, and retail services suppliers. IJL attracts an unparalleled range of jewellery focussed and pre-qualified buyers from 64 countries in an exclusive trading environment to do business, share knowledge and network in the heart of London, the UK’s style capital. Inspiring the industry for over 60 years, IJL showcases future industry trends, provides 100% free education and attracts an unrivalled selection of consumer and trade press.

IJL is sponsored by the NAJ and supported by the GIA, Gem-A, The Houlden Group, The Company of Master Jewellers, The Responsible Jewellery Council, Euromonitor and CIBJO.

For further information please visit www.jewellerylondon.com

About Reed Exhibitions

Reed Exhibitions is the world’s leading events organiser, with over 500 events in 30 countries. In 2015 Reed brought together over seven million event participants from around the world generating billions of dollars in business. Today Reed events are held throughout the Americas, Europe, the Middle East, Asia Pacific and Africa and organised by 40 fully staffed offices. Reed Exhibitions serves 43 industry sectors with trade and consumer events. It is part of the RELX Group plc, a world-leading provider of information solutions for professional customers across industries.

Jewellery and Fashion Accessories events are: Jewelers International Showcase (JIS) in January and April; Girls Jeweller Tokyo (IJT); Bijorhca Paris; JCK Tuscon; Tokyo Fashion Jewellery Expo (April); Garderobe; International Jewellery & Watch Show (JWS); International Jewellery Kobe (IJK); Luxury and JCK Las Vegas.

For further information please visit: www.reedexpo.com

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