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CW Sellors online watch retail to merge with Jura Watches



Derbyshire based fine jewellers CW Sellors are pleased to announce an exciting merger agreement of their online watch trade with leading online luxury watch retailer, Jura Watches. With the heritage of CW Sellors, combined with the online success of Jura, the strategic partnership will allow for continued growth and expansion in the online luxury watch market, with the merged website being rebranded as ‘CW Sellors Luxury Watches – incorporating Jura Watches’.

All Jura retail operations and distributions, currently operating out of the Burlington Garden’s base, will relocate to CW Sellors’ new Derbyshire ‘Watch Boutique’ on King Street, Ashbourne, where using Jura’s successful e-commerce platform, the quality of customer service will remain consistent and only benefit from the extra support of the extended CW Sellors team.

As C W Sellors continue to expand and explore new avenues for growth, the website will continue to set new standards in the online luxury watch sector, by exploring new brands and developing the online customer experience, backed up by expert staff that are passionate about the expansive range of niche and established international watch brands that will be available.

Heading up the new development, James Sellors commented, “This is a very exciting move for both companies. The expansion reflects current market trends and will considerably increase the power of our e-commerce business in watch retail. The decision is the result of many years of a shared vision of providing customers with quality products and excellent customer service.”

Jura watches Director, Matthew Warren added, “We are very excited about the merger which will allow us to combine the strengths of both organisations and provide an even higher level of customer service. The net result will be a bigger and better luxury watch retailer which will be able to offer in store and online a deeper and wider selection of watch brands”

For further information please contact Jennie Higgins on 01335 346 561 or via email at Jennieh@cwsellors.com

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