Kickstart benefits and criteria

Designers will benefit from

Exhibiting with like-minded designers on a group stand in IJL's prestigious Design Gallery
IJL training day (covering marketing, PR and maximising participation at events) and a pre-event planning session
BJA advice regarding intellectual property and pricing
Pre and post event promotion and PR
Exposure on the IJL website (exhibitor listing which includes product gallery)
Support from experts (IJL Event team / BJA and industry consultant Aldyth Crowther)
Exposure to IJL's 9,000 strong buying audience
A reception during the show which buyers and the press will be invited to

Product must be designed and made in the UK
Participating designers must have the capability to take and fulfill orders from retailers
Participants will be required to join the BJA or be existing BJA Members - please visit www.bja.org.uk for more information
Product must be design led
Precious and non precious jewellery is acceptable
All precious jewellery must be hallmarked where appropriate
Designers must not have previously exhibited independently at IJL
The business must have been in existence for less than 5 years
Participants will be required to attend the IJL training day and the pre event planning meeting
Participants will be required to send a post show report regarding business done at the show

Please be aware that the KickStart workshop will be taking place on Thursday 17 May and you will be required to attend.

Judging will take place at the end of March and successful applicants will be notified by early April.

“IJL is one of the most important jewellery events of the year, and people come from all around the world to see new designers and trends. The Diamond Club and all the other initiatives bring top buyers to the show. I’ve received a lot of interest from good quality retailers and have recommended the show generally as well as KickStart because of the exposure and support of being part of it.” Doreth Jones

"Thanks to IJL KickStart, I’ve been able to introduce my designs and brand, MIRPURI, to a variety of buyers based across the UK, and have succeeded in securing new stockists for all three of my debut collections. Equally beneficial has been the widespread exposure in the trade press that MIRPURI has enjoyed as a result of being a part of IJL KickStart. Exhibiting at IJL has been an incredibly educational experience, which I have especially enjoyed because of the genuine camaraderie among my fellow KickStart designers." Johnny Mirpuri

“IJL gives you the opportunity to meet with buyers face to face, we are able to see there reactions directly and get feedback too. This enables us to move forward for next year. My favourite thing has been meeting new designers and buyers wanting to stock our new brand.” La Diosa