Leading retailers across Yorkshire were the first to preview collections from established brands, alongside new designers at a unique VIP event last week. It took place at the luxurious Malmaison Hotel in Leeds and was attended by senior retailers at Berry’s of Leeds, Walkers Jewellers of Huddersfield, Argent Contemporary Jewellers, Phillip Stoner and Beaverbrooks, amongst others.
The exclusive regional special preview was held for the first time ahead of International Jewellery London (IJL), the UK's leading jewellery industry show, which takes place from 1-4 September in London. Leeds was chosen for the event as the region is a key retail destination for the jewellery sector.
The new designers unveiled at the event are part of the 2013 IJL KickStart line up. KickStart designers are selected each year by IJL and the British Jewellers' Association as some of the most exciting talent of the future. The KickStarters previewed were: Rosie Sanders, Anna Byers, KATTRI, Sara Gunn, Phoebe Jewellery and Annabelle Lucilla Jewellery.
Iconic designers joined the KickStarters to offer previews of their new collections. Katie Rowland unveiled her brand new sterling silver WOMAN collection, which combines her signature style with easy luxury, to the trade for the first time. She commented: "It was a wonderful opportunity to meet stockists at the IJL preview, to gain an insight of the local industry and to obtain valuable feedback in regards to our new collection."
Brands IBB Dublin and Amsterdam brought their new pieces fresh from their Basel launch. Judith Lockwood, IBB Amsterdam UK country manager stated: "The IJL team organised a fantastic evening in Leeds enabling us to show the Ti Sento Portofino spring/summer collection and Mi Moneda to new customers, whilst catching up with old friends. We are excited to be showing both brands at IJL in September including the new autumn/winter collections.”
CW Sellors introduced their new Cameo Italiano collection, a prestigious Italian brand, alongside their new British gemstone collections. Sales Manager Andrew Mills said: “We found the event very successful. The turnout was impressive, with a good range of people attending, from buyers at established companies through to independents and online multi business representatives. It allowed us to speak to people in an environment they feel comfortable in, giving them an authentic taste of the unique IJL experience.”
Top international designer brand Fei Liu showcased his new Peony, Silver Whispering and Buddleia collections. Designer Fei Liu commented: “It was a great experience. The Leeds preview event allowed us to meet buyers in a relaxed environment and gave us a much more personal presence. We hope, in the run-up to IJL, that the result of this will be much stronger relationships with retailers before and after September!”
The event had a fantastic atmosphere and collections were very well received by local retailers. The event was also attended by the British Jewellers’ Association and the new chairman of the National Association of Goldsmiths, Michael Rawlinson.
Jodie Ellis from Walkers Jewellers in Huddersfield was the winner of a VIP trip for two to IJL in September.
IJL 2013 will run from 1 - 4 September 2013 at Earls Court, London
For more information about IJL, please contact: Stephanie Power or Suzanna Hammond +44 (0) 207 630 6633 / +44 (0) 7944 860 839 IJLPressoffice@reedexpo.co.uk
About International Jewellery London
International Jewellery London is your only dedicated UK jewellery trade event, unveiling the latest inspiring collections, contemporary and classic. IJL celebrates the most talented, innovative British and International jewellery designers, wholesalers and manufacturers.
International Jewellery London takes place at, Earls Court 2, London from 1 – 4 September 2013.
For further information please visit www.jewellerylondon.com IJL is sponsored by the NAG & BJA and supported by the GIA, Gem-A, The Houlden Group, The Company of Master Jewellers, Platinum Guild International and The Responsible Jewellery Council.
About Reed Exhibitions
Reed Exhibitions is the world’s leading events organizer, with over 500 events in 39 countries. In 2011 Reed brought together six million active event participants from around the world generating billions of dollars in business.
Today Reed events are held throughout the Americas, Europe, the Middle East, Asia Pacific and Africa and organized by 33 fully staffed offices.
Reed Exhibitions serves 44 industry sectors with trade and consumer events and is part of the Reed Elsevier Group plc, a world-leading publisher and information provider and a FTSE 100 company. www.reedexpo.com