IJL’s popular Editor’s Choice initiative has opened for 2013 entries, and is set to recognise some of the most creative, outstanding new jewellery launches. It draws attention to designers and brands creating innovative, eye-catching and commercial collections. The winning pieces will all be on show at the event this September 1-4.
Judged by jewellery and luxury writer and consultant Claire Adler, IJL exhibitors can enter via the IJL website at www.jewellerylondon.com/editor. There are four categories, designed to highlight pieces which excel in terms of Commercial Vision, Visual Impact, Originality and Technical Excellence.
“Editor’s Choice is a real show favourite,” commented Event Director Sam Willoughby. “Buyers and visitors benefit from seeing exciting pieces tipped as some of the best new launches on the market, and the winning companies are always thrilled with the resulting media coverage and industry acclaim.”
One of last year’s winners – Martina Hamilton, a first time IJL exhibitor, was delighted with her win and secured national and international business deals: “The awareness of our brand, supported by the Editor’s Choice initiative, was enormously encouraging, as was the solid commercial reaction to our jewellery. Amongst the orders secured, we were particularly happy to supply The Steensons in Belfast. The award-winning piece was also featured in the national branding for the new Jewellery Hall at Arnotts in Dublin, so I think the vote of confidence in the piece at IJL was prophetic. As a result of the show and the additional profiling, we saw a major boost to our sales – we’re already rebooked for IJL 2013,” said designer Martina Hamilton.
Two times Editor’s Choice winner, Andrew Geoghegan, has gone from strength to strength since returning to IJL after 5 years off: “Since returning to IJL in 2011 my business growth has been exceptional! It’s great to catch up with established clients at the show and the timing is perfect for us. The Editor’s Choice recognition was a brilliant way to start the show and I am under no illusion that it was instrumental in selling the very piece that won the award.”
it DIAMONDS were also Editor’s Choice winners in 2012: “We felt that sales were increased because of the press exposure surrounding the show, and the award was a great talking point with customers,” commented Creative Director Carole Stock.
The countdown begins now for IJL Editor’s Choice 2013! The deadline is May 10th 2013. The winning exhibitors and their stunning pieces will be unveiled ahead of the show.
IJL 2013 will run from 1 - 4 September 2013 at Earls Court, London
For more information about IJL, please contact: Stephanie Power or Suzanna Hammond +44 (0) 207 630 6633 / +44 (0) 7944 860 839 IJLPressoffice@reedexpo.co.uk
About International Jewellery London
International Jewellery London is your only dedicated UK jewellery trade event, unveiling the latest inspiring collections, contemporary and classic.
IJL celebrates the most talented, innovative British and International jewellery designers, wholesalers and manufacturers.
International Jewellery London takes place at, Earls Court 2, London from 1 – 4 September 2013.
For further information please visit www.jewellerylondon.com IJL is sponsored by the NAG & BJA and supported by the GIA, Gem-A, The Houlden Group, The Company of Master Jewellers, Platinum Guild International and The Responsible Jewellery Council.
About Reed Exhibitions
Reed Exhibitions is the world’s leading events organizer, with over 500 events in 39 countries. In 2011 Reed brought together six million active event participants from around the world generating billions of dollars in business. Today Reed events are held throughout the Americas, Europe, the Middle East, Asia Pacific and Africa and organized by 33 fully staffed offices. Reed Exhibitions serves 44 industry sectors with trade and consumer events and is part of the Reed Elsevier Group plc, a world-leading publisher and information provider and a FTSE 100 company. www.reedexpo.com